Regional Marketing Manager

JustMarkets • Full-time • Remote (Erbil, Iraq) • 1d ago

Collaborate with Country Directors to shape and improve the regional commercial plan
To oversee the growth and management of all marketing/branding efforts in Iraq region
Actively engage with the Marketing Team to solve business problems and provide strategic advice
Initiate and interpret market research and competitive analyses within Iraq region, translating insights into groundbreaking campaign strategies
Ensure seamless collaboration with the compliance team to find new marketing prospects while meeting regulatory standards
Diligently monitor and report on key performance indicators, extracting actionable insights and pinpointing avenues for enhancement
Play a key role in post-campaign evaluations and strategic recalibrations
Oversee regional marketing spend, ensuring it is in line with our strategic objectives
Act as a key marketing bridge and advocate in regional forums, fostering strong cross-functional relationships
Develop and synchronise quarterly and annual campaign programs in coordination with the marketing planning department, ensuring consistency of the global campaign narrative
Architect and refine comprehensive briefs for events and campaigns, aiming to enhance upper funnel dynamics, acquisition rates, and CRM engagement for both retail and partner networks, while also launching regional initiatives that align with our commercial aspirations and amplify brand visibility

Skills

3+ years experience as a Regional Marketing Manager or in a similar Marketing role
Experience working with Iraq region, within one of the following industries Fintech/Investment/ Banks/Insurance / Gaming
An all-rounder in marketing experience covering branding, digital marketing, social media, PR, performance campaigns, and lead generation
Important to have experience in building regional/country strategies
Exposure with SMM and/or influence marketing and or paid trafic source and or SEO
Proven experience working with Web and App analytics tools (Google Analytics, Apps Flayer, Tableau , PowerBi)
Experience with CRM tools
Experience with B2C

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